In order to execute a strategic marketing plan effectively it requires understanding the target market. We have the tools and resources to gather research, evaluate data and design a strategy to optimize marketing opportunities.
Smart media buying is one of the easiest ways to improve the bottom line. Our Media Buying team profiles your target audience and then aligns a strategy that delivers the right audience at the right time and at the right price.
To consumers, third party coverage of your product or service is perceived differently. It's not advertising, it's news. A consistent public relations program helps to build general awareness of your business and will supplement all your marketing and advertising efforts.
96.7 percent of American households own television sets and on average, spend over 32 hours per week watching TV. TV ads attract attention, generate awareness and establish preference for products and services. We combine the talents of our graphic designers, copywriters, videographers, editors and marketing specialists to create compelling stories.
The streaming video ecosystem is the internet. Within that internet environment, everything is on demand. It’s a habitat in which “airtime” is infinite and where niches will get nichier. Streaming video is served in a way that allows someone to view it instantly and a great way to boost interaction between your brand and existing or potential customers.
At SLA, our own in-house video production department will work with you from start to finish. This includes writing, shooting & editing; creating graphics & animations, plus voice overs and music to make an engaging and informative video presentation. Let us help you demonstrate your service, market a new product or provide visual instructions.
A well written radio script paints a vivid picture and stimulates an emotion. It grabs attention and adds interest. Most importantly, it conveys the benefit of your product or service.
Radio demonstrates the power of the spoken word as well as the ability to create powerful and vivid pictures in the mind of the listener. At SLA, we write, add music and sound effects and feature a roster of voice actors to create memorable, engaging radio spots and on-hold messages.
Simple tunes with words virtually guarantee that the consumer will remember your name, sometimes for years. Jingles give life and personality to your business.
The web is evolving at an unprecedented rate and keeping up requires constant re-tooling and refreshing. Our web design and development services bring together the best the web has to offer, whether you need a website to market your business or sell your products. When it's all said and done, we turn your website into your best and hardest-working sales person.
There's a lot more you can know about your customers besides what they do on your website. We create and customize reports that are specific to your needs so better understand where web traffic comes from, where it goes, who they are and how often they visit.
Display ads are the advertising banners that appear on many sites including news sites and blogs. They usually include images and other media like video and animations. They can be displayed to all visitors or can be triggered by the visitor's profile, location or interests. Let us create and place your display ad for a targeted, impactful result.
Social Media has made it possible to connect with people all over the world and let them know what you're doing, why you're good at it, and why they should support your company. Facebook and Twitter allows a company to promote and update their services for free and connect with local community members and other businesses. These platforms and the others are great, inexpensive ways to connect with consumers.
Whether you’re sending an email newsletter, a special offer or an invitation, email marketing delivers your message instantly! When a hot new item, service or update arrives at your store, nothing spreads the word faster than an email.
We design engaging email marketing campaigns that deliver results.